Real estate: About the new International Sustainability Reporting Standards Board (ISSB) criteria and how to grow your business sustainably.
Do you know forms of sustainable real estate? Does your business comply with the new standards?
You probably have some references. A sustainable business consists of taking care of some details.
That will not only allow you to protect the environment. It will also place you in a privileged position within the market. Why? How can you stay on top of and reach those standards?
Continue reading and find out!
Sustainability in real estate…?
The business world is in constant movement. This is what happens with the real estate sector. As a matter of fact, buildings are responsible for around 18% of gas emissions. Related to the greenhouse effect. And this is only in Canada.
What is the new standard in real estate?
Sustainable finance forces players in the field to take a step back without further delay. However, the adoption of greener practices is advancing at different speeds.
Everyone is responsible for the commitment they have in this regard. Of course, the benefits associated with more sustainable buildings are increasingly evident.
How to grow your real estate business and make it sustainable?
Different cities have set clear objectives in place. Montreal, for example, has adopted a roadmap to decarbonize its buildings by 2040. Toronto and Calgary have also adopted sustainable building policies.
Real estate companies also face new regulatory and reporting requirements. These include the standards set by the International Sustainability Reporting Standards Board (ISSB) in 2023.
These will have a direct impact on listed companies. But its influence will also be felt by companies that don’t.
Especially through the sustainability and climate-related information that some tenants will seek from landlords. Be careful with this. Well, the pressure increases and new forms of regulation appear.
Why lead generation?
The first thing is to be aware of all these changes. Know what is happening. If you work with a lead generation platform, the path could be easier.
With Connekter, for example, you can take advantage of some advantages. First, you will have all your information centralized.
This way you will be aware of your clients. With minimal risk of loss. You will be able to access this data from a control panel. And the leads will come directly to you.
It is important that you do not stop gaining potential clients. If you add sustainability and increase reach, you will have several perspectives on your business. And, thus, your sales will increase. It has no fault!
So, how to attract potential clients to my business?
First, Connekter works with pre-qualified clients. They already know our services. This guarantees a better sale.
Instead, Connekter has several ways to access information. Use forms, websites, etc. to collect the data. It integrates with social networks and pages for greater reach.
In addition, it integrates perfectly with CRMs that use Zapier. If you already have one of your choice, it will surely fit Connekter.
Taking action in sustainable
Companies in the real estate sector must first carry out a thorough evaluation. Includes the risks and opportunities associated with ESG criteria for your real estate portfolio. Includes identifying:
- Climatic (environmental) risks
- Social impacts (social)
- Governance challenges that could affect asset value.
This will enable the development of an integrated ESG strategy that defines clear and measurable sustainability objectives. ESG criteria must be fully integrated into the company’s decision-making processes.
From the design of real estate projects to their daily operation and management. The implementation of measurement systems will be essential. This is to transparently report on progress.
Companies also need to invest in training and skills development for their staff. Thus, familiarizing them with ESG issues and industry best practices. This may involve:
- Awareness programs
- Training sessions
- Professional certifications focused on sustainability.
Navigating the complexity of ESG disclosure criteria, standards and frameworks in sustainable real estate
First, you must determine which ESG factors are relevant to your business model. What are the most important issues for the organization and its stakeholders?
The list can be long, from energy efficient buildings to employee health and safety. Also, strong community relations and governance structures, etc.
Reliable and accurate data collection systems are also required. For all identified elements. This is for comprehensive coverage of ESG performance.
This is where a good data management system becomes more important. Reliable. With minimal bias. The centralization of information that Connekter provides, as stated above. Investors look for accurate data, backed by clearly defined objectives.
To capture their interest, it is also essential to focus on information that has a direct impact on the company’s financial situation. Many lament the fact that data is too often neither consistent nor comparable.
So, ready to explore new sustainable ways and grow your business? Leave us a message and we’ll help you get it!
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